TY  - JOUR 
TI  - The pendulum swings again: critical notes on the resource-based view
JO  - Cuadernos de Administración; 44
PB  - Universidad del Valle
PY  - 2010
issn 0120-4645
AB  - Research on organizational strategy can be compared to a
pendulum that swings back and forth between the inside and
the outside of the firm. During the brief history of strategy as an
autonomous discipline, this hypothetical pendulum has oscillated
completely from the inside of the organization, all the way to
the external environment, and back to the firm’s core. This last
swing occurred when the Resource-Based View (RBV) shifted
the focus of strategic research from an environmental industrycentered
perspective to a firm-centered one. Despite its evident
influence on much of the strategic literature, and even though it
has been the foundation for some of the most relevant studies
on strategy, the RBV has probably raised more questions than it
has provided answers for practicing managers. Through a review
of extant literature, is identified a critical overview of the RBV
that assesses its possible limitations and virtues in the context
of present-day academic and management trends.
KW  - Estrategia
KW  - Recursos
KW  - Ventaja competitiva
KW  - Economía
KW  - Negocios y management
KW  - Economics
KW  - Business
UR  - http://hdl.handle.net/10906/78729
ER  -