TY  - JOUR 
TI  - Planificación estratégica y niveles de competitividad de las Mipymes del sector comercio en Bogotá
JO  - ESTUDIOS GERENCIALES;Vol. 31 No. 134  Enero/Marzo 2015
PB  - Universidad Icesi
PY  - 2015
issn 01235923
AB  - This paper analyzes the relationship between Strategic Planning and Competitiveness in MSMEs related
to the business sector in Bogota, and taking into account the potential impact of this dimension in business
performance. To do this, a contextualization of the business sector needs to be performed before assessing
their competitiveness using the Interamerican Development Bank (IDB) Competitiveness Map. Statistical
analysis using correlational tests (SPSS software) infers that strategic planning has a significant impact on
the functioning of other dimensions of organizational management of MSMEs and their competitiveness.
KW  - Facultad de Ciencias Administrativas y Económicas
KW  - Producción intelectual registrada - Universidad Icesi
KW  - Estudios Gerenciales
KW  - Mipymes
KW  - Competitividad
KW  - Planificación estratégica
KW  - Comercio
UR  - http://hdl.handle.net/10906/77265
ER  -