TY - JOUR TI - El capital social organizacional de la pequeña empresa innovadora. Un ensayo de medición en las ciudades de Cali y Medellín JO - ESTUDIOS GERENCIALES;Vol. 29 No. 128 PB - Universidad Icesi PY - 2013 issn 01235923 AB - This paper applies the concept of social capital in organizations. A tool for measuring the cultural aspects of this intangible capital is proposed using a Likert-type scale. A questionnaire was applied to a sample of small enterprises with an innovator profile in Cali and Medellin (Colombia). The average measurements obtained and the analysis of correlations between the different variables in this study led us to conclude that these enterprises have a positive perception of the quality of their internal social relationships, as well as those maintained with their stakeholders. However, we identified certain weaknesses which could be modified in order to improve the collective competences of these firms so that they may become an effective vehicle for innovating and creating sustained competitive bases. KW - Facultad de Ciencias Administrativas y Económicas KW - Producción intelectual registrada - Universidad Icesi KW - Estudios Gerenciales KW - Capital social KW - Activos intangibles KW - Empresas KW - Cali (Valle del Cauca, Colombia) KW - Medellín (Colombia); UR - http://www.icesi.edu.co/revistas/index.php/estudios_gerenciales/article/view/1721 ER -